Affiliate marketing experts
What we say...
“Affiliate marketing is a great advertising route for clients who are risk adverse, yet want to grow their business online. In my experience affiliates can contribute anywhere between 15 – 50% incremental value to a business’s bottom-line”
Nikki, Online marketing manager
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Have you ever wanted to advertise on the web but only pay if you get your desired business outcome like a sale or a new customer enquiry? Well, affiliate marketing could be just what you are looking for!
Affiliate marketing works on a pay for performance model. Affiliates will advertise and promote your website and you, the merchant, then pay them a commission for this traffic when a visit results in a sale or any other desired outcome.
The affiliate model is ideal for clients who want to adopt a low risk online marketing strategy. Affiliate marketing is great for clients in the B2C sector who have an ecommerce website or those who acquire new customers via the internet.
Who are the best affiliates to use?
There are no hard and fast rules over which affiliates will work the best for your business as every online business is unique. We work with our clients to understand the products that they are looking to sell, how they are selling them to and then decide on the best affiliates for them. Depending on the strategy and partners selected setting up an affiliate marketing campaign can then either be straight forward or potentially more time consuming. Often affiliate partners can offer discounts or other offers to merchants who sign up for longer periods, while other may be less inclined to do deals.
With that said, some obvious affiliate partners to work with include cash back sites, email affiliates and comparison sites. We have worked with all of these affiliates in the past and can broker significant deals for our clients.
To get the best results from affiliate marketing you need to work with someone who has experience in broking affilate deals. If you are planning on setting up an affiliate program for your business, speaking to someone first will nearly always produce higher profits from your efforts.
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Want to start an affiliate marketing campaign?
Our online marketing team have worked with many online businesses to help them get the most from affiliate marketing. When implemented correctly online sales can be increased in a very low risk way whilst maintaining healthy profit margins. Contact our affiliate marketing experts today on 0845 260 2343 to see how we can help you.
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